Rasmus Skjoldan is the lead product manager of Magnolia, the CMS behind sites for the likes of Virgin America, Airbus, Al Arabiya and Atlassian. Before joining Magnolia, he was
the user experience lead of the open source content application framework, Neos—a challenge that originated from his many years in the TYPO3 community. Besides his CMS work, he co-founded Cope, the first purely content strategy focused consultancy in Denmark.Continue reading →
Requirement management is perhaps the most common task across the product management community. Fundamentally the role of a product manager has evolved and also revolves around ‘Requirement Management’. This task has been so common to the role of product management that many identify Product Managers as Requirement Managers. What customers need and what organizations develop should be aligned else there will a mismatch between demand and supply and this probably is the least possible expectation from a product manager, ‘supply what customers are looking for’.
A product manager can and should never go wrong with managing requirements. Irrespective of the technology, domain, organization or the country of work there are certain fundamentals which a product manager must always stick with or else be prepared for a nose dive.
Requirement management involves aspects of gathering, tracking and prioritizing requirements. Here are some simple yet powerful data points that a product manager should always record against a requirement: Continue reading →
As we all know, Product Managers are responsible for maintaining the Backlog such that it reflects the demands of the market. As market dynamics change, the backlog changes too. The Agile way of constantly prioritizing the backlog and keeping the most relevant features or stories at the top are key to ensuring that the product stays competitive in today’s dynamic market.
Many times, the Product Manager and the Product Development team go into Sprint Planning without enough clarity on some features or user stories. This causes the planning meeting to go in circles Continue reading →